Aleksei Veretenov
RU / EN
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Strategic Projects

Impexbank — in-house role and unified Siebel CRM

Implementation of a common Siebel CRM to connect customer processes across the bank’s departments.

Context

A unified customer system for the contact centre, telemarketing and collections.

Objective

Integrate departmental customer processes within a single international Siebel CRM system.

Role

Senior specialist; led implementation of a unified Siebel CRM. Continued at Raiffeisenbank following the bank’s integration.

Approach

  • Unified Siebel CRM for the contact centre, telemarketing and collections.
  • Automation of customer management and sales.