Aleksei Veretenov
RU / EN

Strategic Projects

Rosinter Restaurants Holding — customer experience and strategy

Customer experience assessment, strategy and new concept development for the multi-brand Rosinter restaurant group.

Context

A multi-brand restaurant group with an international presence, developing customer experience and business strategy.

Objective

Assess customer experience and develop a strategy and new concepts.

Role

Customer experience diagnostics and strategy project lead. Delivered by Senteo Inc.

Approach

  • Customer experience diagnostics.
  • Concept development.
  • A strategy tailored to the restaurant group.

Outcome

During the project, net cash flow from operating activities increased by 282%.

Company / project website